Just Alliance (born John Allen), is an ever-changing artist incorporating countless influences and experiences he has found throughout the world. Just Alliance’s looping prowess is in fast demand, bringing him ever-further from his home of Las Vegas to places around the world. From performing for industry professionals in Los Angeles, New York and Miami to educating students with one of the most exciting, interactive looping workshops available today, this dynamic artist has found the pulse of this unique medium.
As a licensed educator, his workshop program has become a popular and exciting method to share this platform and encourage students to find their own musical voice. His style and experience has mesmerized 7 year-olds to college students. This exciting journey in the field of looping encompasses sound, a wide variety of musical genres, and contagious energy the moment he steps on stage.
Just Alliance has performed on many of the leading stages up and down The Las Vegas Strip, such as Mandalay Bay, MGM Grand, The Palms, Caesar's Palace and beyond. He has recently performed at The Northwest Loop Music Festival (Seattle Washington & Portland, Oregon) The Y2K International Live Looping Festival (Santa Cruz, California), Southern California Loop Festival (Long Beach, California), Austin Loop Festival (Austin, Texas) San Antonio Loop Festival and Denver Loop Music Festival and been invited consecutive years to perform at the NAMM Show in Anaheim. He also keeps a busy schedule of corporate events worldwide.
In addition to his busy performance schedule, Just Alliance presents his in-demand interactive and high energy live looping workshop that has been invited into Elementary, Secondary and Collegiate Programs nationwide. He is also in demand to music business and music technology classes. Recent presentations have included The USC Thornton School of Music (Los Angeles, CA), University Nevada Las Vegas (Las Vegas, NV), Yakima Valley Community College (Yakima, Washington), College of Southern Nevada (North Las Vegas, NV) and Lake Ridge New Tech Middle School (Gary, IN). He proudly served as Artist-Residence at University of South Carolina Upstate for the 2016-2017 school year and has recently been invited as a member of the State Of Nevada Arts Council. Just Alliance has also been an outreach artist for The Smith Center (Las Vegas) since 2017 in bringing his workshop to the students and educational community of Southern Nevada.
Just Alliance is proudly powered by BOSS-Roland, Eventide, Samson, Gibson, Tascam, Electro-Voice, Fusion Bags, Family Music Centers of Las Vegas, Mark Taylor of Allstate Insurance, George L's Cables, Westone Audio, Harris Music, Design One Printing and most recently joined the artist roster at Pigtronix. He is also a staff writer for LoopingLive.com.